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Steve Dyer
I am the suit – an enthusiastic strategic thinker and campaign planner.
With over 35 years in the creative agency trenches and a robust technical engineering background, I am comfortable in the skin of B2B industrial Marketer. This blend of technical know-how and creative flair allows me to quickly grasp your challenges and develop effective actionable ideas.
I know it’s wrong to have favourites, but I have a sweet spot for small-medium challengers trying to punch above their weight in the big leagues. Love ‘em! There’s nothing more rewarding than helping the underdog come out on top.
Forget the sales monologues everyone tunes out. My approach is all about dialogues – crafting marketing conversations that not only get you noticed but also get people talking. Integrated strategies and high impact creative ideas that punch above their weight – without punching a hole in your budget!
Sure, I’ve tripped up here and there early in my career— a common symptom of pushing creative boundaries. But these experiences have honed my ability to spot pitfalls, allowing me to safeguard you from ineffective and costly mistakes!
I could go on, but let’s cut to the chase. How about we start with a simple chat? If you’ve got the time to explain why you are looking for some additional marketing support, I’m will happily listen, and often throw in an idea or two to get the ball rolling!
As a Fellow of the Chartered Institute of Marketing (FCIM) and the Institute of Direct Marketing (FIDM), with a decade on the Direct Marketing Association Councils and over 12 years on the Superbrands B2B Council, I bring valuable insights along with a wicked sense of humour!